K-Swiss is looking to make a comeback and it’s enlisting songwriter, DJ and producer Diplo to help. The shoe label plans to rebrand right before our eyes and is looking for a team of 100 talented creatives and influencers to form a group called The Board, aimed at rebuilding K-Swiss.
From now until April 30, hopefuls can apply for a spot on The Board, which promises young talent real business experience, as well as free shoes, as K-Swiss creates new styles with the help of its new creative team. Can’t beat that. “We’ll be meeting with a range of creative experts that will be leading sessions that any aspiring entrepreneur would need,” Diplo says in the campaign video for the project. “At the end of each session, you’re going to be making decisions on the direction K-Swiss takes.” The hope is that with this fresh, young insight, K-Swiss can build itself up and become more competitive in the market.
You can apply for a position and the opportunity to work with Diplo and K-Swiss on The Board at Kswiss.com/theboard