Chemena Kamali continues to prove every inch of her worth as creative director of Chloé. After all, since the German designer succeeded Gabriela Hearst as the creative force behind the French fashion house (founded by Gaby Aghion in 1952) in 2023, Kamali has bestowed upon the label a new lease of life. On the campaign front alone, we have been obsessed with offerings starring the likes of Rianne van Rompaey, Claudia Schiffer, and Apple Martin. Kamali has favoured David Sims, but shakes things up this season, enlisting Inez van Lamsweerde & Vinoodh Matadin for Winter 2026. Raquel Zimmermann, Jacqui Hooper, Thalita Ferreira, and Sarah Isaksen comprise of the casting this season, who venture out into the great outdoors, captured around idyllic, expansive, and untamed landscapes.
The Winter 2026 Chloé Campaign by Inez van Lamsweerde & Vinoodh Matadin
Read below the reactions of theFashionSpot’s forum members:
“Raquel is always refreshing. I couldn’t love her more,” praised Creative.
“The group shots don’t do much to me, but the ones where Raquel is the OG I’m quite into. I really love her,” echoed thiago.
“Beautiful. I want to be there,” shared forum member Kite.
Mikel commented: “I think this is my favourite campaign of the season. That shot with Raquel in the red dress is to die for!”
“For me, this could have been Raquel Zimmermann on her own, and I would have been at peace with that. In comparison, the other girls simply do not compare. Raquel’s got so much presence and instantly transports me back to when she appeared in the campaigns under Hannah MacGibbon,” voiced vogue28.
See more of the Chloé Fall 2026 advertising campaign and click here to join the conversation.
