Dana Lorenz, Jewelry Designer: A tFS Exclusive Interview

The stylish designer behind Fenton/Fallon was on hand to help 20-something online writers and editors make their own piece of jewelry – not as easy as it sounds!

Spending over an hour working with pliers trying to attach charms to a chain has given me a newfound respect for the art of jewelry making, and when it comes to this very field, few designers are hotter than Dana Lorenz.

A favorite of celebrities ranging from Kristen Stewart to First Lady Michelle Obama, Lorenz’s pieces are original, bold, eye-catching, and most importantly, always to-die-for chic.

tFS spoke to Lorenz about her up-coming foray into a men’s jewelry collection, her favorite materials to work with, how her collaboration with J.Crew came about, and more…

The Fashion Spot: Do you have a particular person in mind when you’re designing?

Dana Lorenz: I  just think about what someone would want to wear to feel really extraordinary and unique, yet totally at ease.

DL: Men’s jewelry can seem very one-note.  Skulls, guns, anchors – I wanted none of it.  It will be young and masculine, yet romantic. It will be lighthearted but also strong.  It’s the modern version of what you’d find on your grandfather’s bureau – a graphic nostalgia.

 

I mean, celebs are thrown so much free merchandise and I just don’t give away the farm, so to speak. I am thrilled that the First Lady chooses to buy and wear my pieces.  There’s just nothing like being a part of history!

tFS: What do you think every woman should have in her closet when it comes to jewelry?

DL: Strands of pearls in varying lengths, biker chains in various metals and at least one amazing “art piece” of a statement necklace.

tFS: Most treasured piece in your closet?

DL: My ostrich Balenciaga tote. It’s not at all like the motorcycle bag, so no one ever knows what it is, but everyone asks.

tFS: A luxury item on your wish list?

DL: A chocolate brown croc Birkin. Yeah, right.

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